Mar 1, 2012
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Alexis Madrigal in The Atlantic: I’m Being Followed: How Google—and 104 Other Companies—Are Tracking Me on the Web Even if you’re generally familiar with the idea of data collection for targeted advertising, the number and variety of these data collectors will probably astonish you. Allow me to introduce the list of companies that tracked my movements on the Internet in one recent 36-hour period of standard web surfing: Acerno. Adara Media. Adblade. Adbrite. ADC Onion. Adchemy. ADiFY. AdMeld. Adtech. Aggregate Knowledge. AlmondNet. Aperture. AppNexus. Atlas. Audience Science.

Alexis Madrigal in The Atlantic: I’m Being Followed: How Google—and 104 Other Companies—Are Tracking Me on the Web

Even if you’re generally familiar with the idea of data collection for targeted advertising, the number and variety of these data collectors will probably astonish you. Allow me to introduce the list of companies that tracked my movements on the Internet in one recent 36-hour period of standard web surfing: Acerno. Adara Media. Adblade. Adbrite. ADC Onion. Adchemy. ADiFY. AdMeld. Adtech. Aggregate Knowledge. AlmondNet. Aperture. AppNexus. Atlas. Audience Science.
  1. tastethe reblogged this from thisistheverge and added:
    This is a WONDERFUL essay on the privacy issues we face on the internet, as well as the advertising engine beneath the...
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